How can we encourage Pro Bono services in our industries? This was the question raised at the recent think tank organised by Engineers without Borders (EWB) and Engineers Australia (EA).
During this event participants were given the opportunity to engage with a leading pro bono advocate from the Australian Pro Bono Centre and EWB professional staff. Initially, the discussion looked at how the definition of pro bono comes from the Latin term ‘for the public good’. In a professional sense this is interpreted as giving free or a substantially reduced fee for professional services. Under this definition pro bono is different to normal volunteering due to its reliance on professional expertise, therefore requiring professional qualifications and insurances.
In the legal sector attendees were informed that pro bono is increasingly seen as a standard practice for law firms. A cultural shift was first led by the recommendation for the establishment of a taskforce by the Federal Attorney General which created the Australian Pro Bono Centre. Today, approximately 20% of qualified legal professionals are providing pro bono legal services. In 2017, the National Pro Bono Aspirational Target signatories reported approximately 35 hours per lawyer of pro bono legal work on average during 2017.
Today in the engineering sector there is an increasing shift to promote pro bono services even without government recommendations. The think tank looked at a range of examples, including increased client demand for the demonstration of Corporate Social Responsibility (CSR) in tenders, the establishment of Humanitarian Engineering majors at UNSW and the increased demand for CSR programs by graduates. While all these programs increase industry social impact, it was acknowledged that without industry-wide awareness and coordination these actions would be isolated, ad hoc and struggle to achieve their full impact.
So how might coordination be achieved? The Australian Pro Bono Centre noted that in the legal sector their role is not to make formal pro bono referrals, pro bono clearing houses and other similar organisations have been established for that purpose. The Centre instead seeks to drive engagement by publishing best practice resources, reporting on hours of legal pro bono services and providing recognition of the achievement of signatories in the pro bono sector.
In relation to the engineering sector it was agreed that achieving this shift would require guidance from multiple influencers. The think tank identified key players as follows: academia to imprint pro bono into professional training, clients to include formal requirements for CSR in tender arrangements and industry bodies to redefine wider industry goals to acknowledge the need for pro bono coordination. Like in the legal profession, these actions have the potential to create the framework required to encourage pro bono, while leaving it up to the various industry elements to define a preferred delivery model for their individual sectors.
With an approach defined, the event wrapped up looking what we each might do to promote the current shift to an established pro bono framework. While actions by universities, professional bodies and clients were clearly defined, the roles of the private sector and NGO sector were not as easy to define. For NGOs, the legal sector model of providing clearing houses for pro bono project connection as well as guidance on best practice were identified as potential roles. In terms of the private sector, ideas raised for discussion included encouraging employees to promote pro bono and hold employers accountable to CSR and pro bono targets. As employees we also can promote to our management the value of pro bono in staff retention, recruitment and industry engagement.
Finally, we all, as members of the professional community, have the ability to push both our government and institutions to make pro bono part of the engineering industry DNA. Should this happen I expect events such as Encouraging Pro Bono would quickly be changed to Engaging with Pro Bono.